At Frazer Consultants, we’re constantly updating the services we offer and creating new features.
Having an effective website is one of the most important, yet often neglected aspects of owning a small business like a funeral home. Your website should have a user-friendly design that’s both visually appealing and informative. That’s why we strive to provide funeral homes with websites that meet and exceed all their expectations.
Our two latest website designs — Julio and Grayson — are both responsive and include innovative features to benefit both your funeral home’s staff and your client families. Let’s discuss what a responsive design means, and how the other innovative features work.
A responsive design means that your website displays properly no matter what device someone is viewing it on. Whether it’s a computer, tablet, or smartphone, the responsive design adjusts to the screen. This way, your current and potential client families have a good user experience while viewing your funeral home’s website. It looks beautiful and is easy to navigate for information. Plus, if you don’t have a responsive website design, it could hurt your website’s SEO.
New Navigation Menu Features
These website designs both have some new navigation menu features to make things more functional and easy-to-locate. For example, if your funeral home has multiple locations, you can take advantage of the phone number drop-down feature. Under the Call Now menu item, families can find the phone number for the specific funeral home location that they want to call.
There also is a More menu item located on the navigation menu. This displays your funeral home’s other menu items that don’t all fit on the menu. If you have too many items along your menu bar, it will look cluttered and feel overwhelming to families. But with the drop-down More menu item, you can better organize your navigation menu and families can easily locate the information that they’re seeking.
You can choose the most important items to display on the menu bar. Then, the rest of the information is still easily accessible in the More menu item with just one click. If they’re already on your website searching for information, they will click More to find the information that they want.
Easy-to-Use Obituary Search Function
Another feature is the obituary search bar located in the top left corner of the website. With this function, it’s easy for families to find their loved one’s obituary. Once selected, the search function takes up the entire page to allow for a more clear and focused searching experience. Rather than typing in a small search box and having a small search results section, this search feature makes it quick and easy to locate the right obituary.
Julio Design: Banner Feature
For the Julio website design, the banner feature on your homepage stays stationary on the left side of the screen. So while someone is scrolling, this banner will stay on the left side of the screen. That way, if your funeral home has an important photo or information that you want to display to families, this website design is a good choice for you.