Learning the ins and outs of website design is probably the last thing on funeral directors’ minds. As the Senior Content Specialist at Frazer Consultants, it’s my job to stay up to date on funeral profession technology and marketing trends. Which is why I want to tell you some of the many benefits of using a professional website designer for your funeral home’s website.
Website designers know how to create a responsive design. This way, your website adapts to whatever screen size families are viewing it from. They also know what features complement each other and work well for websites. For example, the text size, font type, color, and image quality can all make or break your website’s user-friendliness. Big chunks of text will turn off potential client families, so website designers make sure that your content is concise, yet informative.
They also use search engine optimization best practices when formatting your content. Free website builders are very limiting, whereas a professional website designer takes your ideas and makes them a reality without the struggle. Here at Frazer, we specialize in funeral home website design. Our designers have the skills and industry knowledge to build you a website that’s perfectly tailored to your funeral home.
To learn more about our funeral home websites, call 866-372-9372 or click here to schedule a free demo.