Frazer Blog

The Benefits of Using a Professional Website Provider

by | Jul 6, 2018 | Funeral Home Websites

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Professionals bring more than experience. They bring value.

Look at it this way — you could do your own taxes. But for a small fee, you could also hire a tax professional. Not only could the professional help you save money when filing, they also save you the time and stress involved.

It’s the same when considering hiring any sort of professional. And it’s especially true when it comes to hiring a professional website provider. So what exactly are the benefits of using a professional website provider?

Latest Design Trends

Did you know things like effective typography, color schemes, minimalist design, responsiveness, and up-to-date security are all important factors for a website?

As a funeral director, you’ve already got your hands full. So staying informed about the latest website design trends is probably not high on your list of things to do. And that’s one obvious benefit of using a professional provider. They make sure your website incorporates the latest website design trends, leaving you one less thing to worry about.

Branding and Image

A professional website provider is also adept at branding your funeral home online. Good design should do more than just look nice, it should convey your funeral home’s brand and vision. It should tell the history of your funeral home, highlight your values, and educate families about what you offer.

As a professional website provider, our team of designers creates unique websites that reflect who you are as a business.

Increased Traffic and Better Lead Generation

Having a clean modern website design is important, but if it’s not driving traffic and generating leads, then it’s not working.

That’s why we design our sites with SEO best practices. We also offer free features, such as social media sharing and blogging tools to help drive even more traffic to your website.

On top of that, we also make lead generation easy. Our websites come equipped with several form options, including contact forms, online planners, testimonial forms, and aftercare/grief support forms. All of which help your funeral home collect contact information so that you can better market to families.

Free Features and Updates

Another important benefit of using a professional website provider is the free updates. Not only does our team of developers roll out regular website updates, we’re also always adding new features. These features help improve the online experience families have when visiting your website.

For example, Tribute Pay — an all-inclusive funeral payment platform — comes standard with your funeral home’s website. We’re also hard at work rolling out our responsive obituaries update, which will provide families and friends new ways to interact and memorialize their loved one online. It also ensures obituaries will look good no matter what device a person is viewing the obituary on. These are just some examples of the many features our websites offer.


Our websites also seamlessly integrate with the top funeral software companies and answering services. It’s a feature many funeral directors enjoy — as it saves them both time and money. On top of that, our Tribute Center integration allows funeral homes to create meaningful memorial products without the extra work of double data entry. By connecting your Tribute Center account with your Frazer-powered website, you’ll be able to easily push obituary information and memorial products to and from your website and Tribute Center.

Don’t Take Our Word For It

In our 2018 branding survey, here’s what folks had to say about how using Frazer Consultants as a website provider benefits them:

“There are so many ways that Frazer Consultants have helped our funeral home. For one we have a unique, one-of-a-kind website. It is extremely informative. We have received so many compliments on how good our website looks, we also have the ability to make personalized DVD and memorial folders for the families that we serve.”

“Better online presence with easy-to-navigate website content. Social interaction for the family through the Tribute Wall. Easy integration with our Facebook page. Easy for distant friends and family to order floral arrangements. The addition of crowdfunding to help families we serve as well as those who want to help.”

I liked the choices for layouts and the ability to use one company for several different products. Now that the Tribute Center is so interactive with all the products and uploading the videos to our website, I would find it very hard to even consider another company.”

“The Frazer products have helped us create a better-looking, more modern site that gives us the ability to serve our families with an appealing look. The Tribute Store has been a tremendous help to us in terms of allowing flower orders to be placed easily and efficiently.”

“Creating a newer, modern website has allowed us to create a better experience for our families. They are able to see beautifully designed obituary pages and have the option of ordering flowers and see the customized messages left for them.”

“The Frazer powered website created for our firm has increased our presence tenfold. The Tribute Center has set us apart from the competition with the wonderful variety of complimentary items we offer our families. Awesome!!!”


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