When thinking about why funeral home websites need a payment platform, three words immediately come to mind:
- Convenience
- Flexibility
- Innovation
First off, families want the convenience of paying online, which could be for many reasons. One is that people are busy. Or if they live far away, they don’t want to take hours out of their day to make the trip. Or, due to the pandemic, they may be more comfortable making payments virtually. Even post-pandemic, Podium’s The State of Local Business Report found that 8 out of 10 consumers want their local businesses to keep offering contactless services.
They also need flexibility when it comes to the payment type. Forbes found that 63% of Americans can’t cover an unexpected payment of just $500. In this case, those families would benefit from a payment option that lets them pay over time rather than all at once. Not to mention that families want the flexibility of paying online on their own time rather than scheduling an in-person appointment.
Lastly, offering convenient, flexible online payment options allows your funeral home to innovate with the times. This way, you can stand out from competitors, gain new revenue streams, and create a simpler payment process for everyone involved.
Now that you know the benefits of your funeral home’s website having a payment platform, let’s go over some payment types that you can offer your client families.
Give Families an Online Payment Platform with Credit Card Processing
By offering credit card processing on your funeral home’s website, families can pay for the expenses from the comfort of their home. In just a matter of minutes, they can enter their credit card information and submit the payment. It’s a win-win for everyone, as it’s easy for them to do and your funeral home gets paid right away.
That’s why Frazer-powered websites come equipped with Tribute Pay, an all-in-one payment platform that lets families make funeral payments from anywhere. When a family submits a payment via Tribute Pay on your Frazer website, it’s deposited directly into the bank account of your choice. It also accepts all major credit cards and allows family members to split the cost. To protect your family’s sensitive information, all Frazer websites have a Secure Sockets Layer (SSL) certificate to encrypt that data.
Allow Families to Pay for the Funeral with an Electronic Check
Some families may prefer to pay with an electronic check, also known as an eCheck. With this option, families can make the payment directly on your website as they would for a credit card payment. It’s less time-consuming than writing a physical check since you don’t have to worry about it getting lost in the mail or meeting with the family in person to retrieve it. With just a few clicks, it’s delivered almost instantly.
With Tribute Pay, your families also can pay for the funeral expenses with an eCheck. Through the platform, families can wire funds directly from their bank accounts — just like they would do with a physical check.
Start Funeral Crowdfunding Campaigns Directly on a Loved One’s Obituary
Instead of using a third-party crowdfunding service, you can offer crowdfunding directly on your website. This way, your firm remains in control of the funds raised. It also keeps traffic on your funeral home’s website instead of sending them elsewhere, which can help your search engine results page ranking.
With Tribute Crowdfunding, you can activate a crowdfunding campaign on individual obituaries as desired. All you have to do is set a campaign goal amount and end date. It’s a convenient way to help families that requires little work from your funeral home’s employees.
Offer Families Funeral Financing on Your Funeral Home’s Website
Another payment option that you can offer directly on your funeral home’s website is financing. This way, families who can’t afford to pay the expenses all at once can still plan the funeral that their loved one deserves. Or even if a family has enough savings, they can choose to save it for another expense instead of depleting it.
With Tribute Loans, your funeral home gets paid right away while families pay back the lender over time. We work with multiple lenders across North America. This way, they compete with each other to earn your families’ business, so they get the lowest rates possible. They can take up to 48 months to pay with interest rates as low as 4.99% APR, based on FICO score and other factors.
Take the Life Insurance Assignments Process Virtual
By taking the process online, it’s less paperwork for everyone involved. Your employees shouldn’t have to spend hours of their day completing paperwork. And your families shouldn’t have to worry about this while grieving their loss.
That’s why Frazer Consultants partners with Tribute Insurance Assignments to take this process online. You can submit a life insurance assignment claim on your website in minutes. It’s just a matter of completing a few forms, and then the TIA team does the rest on your family’s behalf. With TIA, the process is faster and easier than ever before, with your firm getting funded in as little as 24 hours instead of waiting weeks or even months.
Make it easy for families to pay your funeral home with Tribute Pay, an all-in-one payment platform for the funeral profession! Click here to schedule a free demo.
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