Frazer Blog

How to Market Personalized Ornaments for the Holiday Season

by | Sep 8, 2022 | Funeral Personalization, Remembrance Programs

Ornaments in present boxes

The holiday season is tough for families after the loss of a loved one. Finding ways to celebrate and remember the deceased becomes important this time of year when the pain hits the hardest. One way to memorialize a loved one is with a Frazer ornament. These ornaments come in snowflakes, doves, butterflies and angels, and are personalized with the name, birth date and death date of the deceased. 

Here are 3 ways you can market personalized ornaments to families during the holiday season. 

As a Gift 

Tis’ the season for giving, and personalized ornaments are a thoughtful and caring gift. They can help those grieving feel more connected to those they lost, which is especially important that first year after a loss. Ornaments are great for holiday giving, but also are perfect gifts for life celebrations such as birthdays and anniversaries. There doesn’t even have to be a special occasion to gift a personalized ornament, it can be as simple as a “thinking of you” gift. 

As a Tradition 

Every family has their own unique yearly traditions. It could be going to a thanksgiving fair, making gingerbread houses, or even as simple as watching a holiday movie, like Elf. There are plenty of ways ornaments can be incorporated into traditions or be used as a new tradition. Some examples include decorating a tree, adding a new ornament for someone in your family tree each year, and lighting a candle by the ornament on a stand. 

As Part of Your Remembrance Event 

Remembrance events are a great way to bring people together and help those who are grieving during the holiday season. At your event, fill a remembrance tree with ornaments personalized with the name and birth and death dates of families’ loved ones. After the event, you can give each family their loved one’s ornament as a memento, with an informational brochure if they’re interested in purchasing additional ornaments for loved ones. 

Due to popular demand, order now to make sure you receive your Frazer ornaments in time for the holiday season. Visit our store to order today.  


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